Work Experience
Head of Data
April 2022 - CurrentHalfordsData and Analytics Product Manager
Jul 2021 - Ape 2022HalfordsDirector Enteprise Architecture
Aug 2019 - Jul 2021adidasFocusing on Data architecture, Data and Integration across the adidas landscape.
Director Enterprise Reporting BI & UX
Mar 2019 - Aug 2019adidasSenior Manager Global Business Intelligence
Feb 2016 - PresentadidasResponsible for delivering core strategy Business Analytics solutions and global communications to over 6,000 global users. Leading, coaching and mentoring a BI development and UX team.
Senior Manager - Data Management
Jun 2015 – Feb 2016adidasResponsible for delivering, maintaining and ensuring governance to the global consumer data model. Responsible for training users on legal uses of consumer data and providing insights for impacted areas based on GDPR.
Lead Data Architect and Data Team Lead
Nov 2013 - Jun 2015Central England CooperativeResponsible for delivering a state-of-the-art data strategy, data warehouse, business intelligence architecture across the company. Responsible for decommissioning five legacy BI and analytics tools reducing costs and complexity.
Business Intelligence Architect
Jun 2012 - Nov 2013Inspired Gaming GroupResponsible for incubating and scaling a new Business Intelligence tool and platform across the business. Developed and scaled new game analytics algorithms to improve the playability of FOBT (Fixed odds betting terminal) games.
Datawarehouse Developer
Jan 2012 - Jun 2012Compass GroupSuccessfully reduced data failure downtime by 90% by altering daily bulk data loads to hourly trickle-feed. Delivered enhanced margin analysis and optimised margin forecasting through complex PL-SQL.
ETL Developer
Jun 2008 - Jan 2012Inspired Gaming GroupAssisting development of a brand new enterprise data warehouse within a team of data engineers. Responsible for building ETL packages and automated data delivery.
Business Intelligence Analyst
Jun 2004 - Jun 2008Inspired Gaming GroupDeveloping client side applications to speed up day-to-day data processing tasks and enabling automation. Responsible for Cognos reporting solutions for B2B customers to ensure financial data load reconciliation
Education
- 2005 - 2007
BSc in Computer Science
2005 - 2007Staffordshire University - 2003 - 2005
HND Software Engineering
2003 - 2005Burton on Trent Technical College - 2001 - 2003
NDC Software Development
2001 - 2003Burton on Trent Technical College